Client Case Studies
Real Brands. Real Results.
Six clients. Six different challenges. One consistent approach: deep strategy, bold creative, and a relentless focus on what moves the needle.
Coconu
Unable to run ads on key social media platforms due to policy violations, with no way to track conversions or measure ROI.
Resolved ad restrictions through platform negotiation, implemented UTM tracking, installed conversion pixels, and developed microsite strategies to reach target audiences.
Stockton Metropolitan Airport (SCK)
Limited brand visibility, increasing competition, and the need to build awareness and increase load factors for Allegiant routes — including a new Denver market launch.
3-month campaign with A/B creative testing (stills vs. motion), demographic and geo-targeting focused on routes, platform-specific optimization, and push/pull marketing to capture high-intent users.
"With the success of the Allegiant program and the awesome engagement numbers we saw on both sides, SCK has decided to continue with an 'always on' program through early 2026." — SCK Client
✈ Contour Airlines
Route Launch & Passenger Growth
Aviation · Paid Media · Campaign StrategyChallenge
Launch new regional routes and build brand awareness in competitive markets — with smaller budgets than major carriers.
Solution
Multi-channel campaigns combining targeted paid social, Google search, and promotional email with market-specific creative tailored to each route's traveler profile.
Result
Increased engagement across all markets, measurably stronger CTR on paid channels, and improved booking activity from launch day forward.
🛩 Denver Air Connection
High-Impact Booking Campaigns
Aviation · Digital Advertising · TargetingChallenge
Drive direct bookings for specific routes in a niche regional market — efficiently and with messaging that resonated with DAC's target passengers.
Solution
High-impact digital campaigns built specifically for booking conversion — with route-aligned targeting and promotional messaging timed to seasonal demand patterns.
Result
Qualified traffic to the booking engine, messaging that connected with the core passenger profile, and improved conversion rates from ad click to completed booking.
🏢 ProCompanies
Multi-Division Brand Unification
Brand Development · Identity · MessagingChallenge
ProCompanies operated multiple service divisions under inconsistent branding — creating confusion for customers and diluting brand equity across the portfolio.
Solution
5th Floor Media developed a unified brand identity system — logo, visual language, messaging framework, and brand standards — that tied all divisions under one cohesive brand architecture.
Result
Stronger brand recognition across all divisions, improved visual consistency in all customer-facing materials, and a cleaner, more professional market presence.
📊 Boardroom Bullpen
Social Media Brand Presence
Social Media · Content Strategy · Brand VoiceChallenge
Boardroom Bullpen needed a consistent, high-quality social media presence that reflected their brand positioning and engaged their professional audience effectively.
Solution
We developed a content strategy, visual style guide, and content calendar — then produced consistent, on-brand social content across platforms month over month.
Result
A stronger, more recognizable brand presence on social media — with consistent content quality that built credibility and audience engagement over time.
💰 Freedom Financial
Website Design for Conversion
Web Design · UX · Conversion OptimizationChallenge
Freedom Financial's existing website wasn't converting visitors into leads at the rate their business demanded — navigation was unclear and trust signals were underutilized.
Solution
We redesigned the website with a clear UX hierarchy, optimized page structure for conversion, and built in trust-building elements — testimonials, credentials, and clear CTAs throughout.
Result
A website optimized for clarity, engagement, and conversion — with a user experience that guides visitors toward taking action from the moment they arrive.
✨ Brooke Pagano
Brand & Website from the Ground Up
Brand Identity · Web Design · Full BuildChallenge
Brooke needed a complete brand and digital presence built from scratch — a professional identity that could establish credibility and attract the right audience immediately.
Solution
5th Floor Media built the full brand from the ground up — logo, color system, messaging, and a website that unified the brand and gave Brooke a professional digital home base.
Result
A unified brand and website that launched with cohesion and credibility — positioned to compete from day one with a visual identity that reflected her professional value.